🌾 Field Notes
Out here in the Midwest, we know a thing or two about planting seeds, watching things grow, and doing the work even when the weather (or algorithms) don’t cooperate.
Field Notes is where I jot down what’s working, what’s not, and what’s worth paying attention to when it comes to modern marketing, brand storytelling, and building content that actually connects.
You’ll find real-world insights, short videos, behind-the-scenes lessons, and a few hard-earned truths from helping brands (big and small) stop spinning their wheels and start gaining traction.
So grab a cup, scroll through, and pick something that speaks to where you’re at. Whether you're here to learn, launch, or level up—you're in the right place.

Why Pillar Content + Paid Ads Beat the Rat Wheel of Organic Social
Discover why pillar content and paid social media ads outperform organic growth. Learn how to create high-converting content that drives immediate traffic, builds long-term brand authority, and maximizes ROI—without relying on unpredictable algorithms. Stop spinning your wheels and start scaling smarter.